We continue our discussion from my last article on the potential new jobs and possible future changes industry-wide as Artificial Intelligence (AI) and machine learning grows ever more “intelligent”. So we continue….
- Tourism and Entertainment
As AI becomes more intuitive, accurate and lifelike, there will be a huge market in virtual reality and immersive gaming. Recreation will be transformed.
Virtual Reality in Tourism could become a cost effective and time saving alternative to visiting in person. It would bring to life faraway places whether it’s to quench an itch to travel or to enhance a topic of study.
VR in Entertainment would enable far more numbers of customers to have front row seats to events not limited by location. Gaming will also be enhanced as it will feel as if you are inside that environment, on an actual racetrack, in outer space, climbing mountains or fighting warriors from any age. There will be a need for animators and content creators, as well as all the techies to create these virtual environments and hardware, and of course, the maintenance, operators and tech support people.
Also, these experiences will feel “real” to humans as our brains can’t tell the difference between the real world and the virtual world. The emotions invoked will be real, so the rush of adrenaline will be real. It’s well known that young children can’t distinguish real from fiction on TV, so imagine how much more powerful and problematic some of these games may be. It’s probably a good moment to mention an increased need for ethicists, psychologists, legal and government regulators and safety compliance officers.
- Hospitality
In the food service arena, different robots already exist that can either take your order, put together a burger, or bring you your meal. The robots aren’t yet widespread, or flexible in what can be achieved. But they will become smarter, more intuitive and connected.
Robot designers, manufacturers and maintenance technicians again will be needed. There seems to be pattern, don’t you think?
- Content creation
In a previous blog, I touched on the new apps that can be used to create art as new drawings, paintings and photography. Also, new content in the form of music, text and video can also be created. These forms of content potentially could be used to create novels, scripts, films and TV shows and transform many industries.
The artists, photographers, musicians and authors could use apps to generate ideas and speed up the creative process. Other professions such as graphic artists and copywriters in industries such as advertising and marketing would similarly be enhanced by using these apps to increase productivity.
As a larger issue, it will become important to determine whether a person’s personal features such as your image, speaking voice, singing voice, style of content etc, should be protected as part of their personal Intellectual Property (IP). These are questions for the law and legislators and there will be whole lot of new jobs created to deal with this area.

- Training and Education
Using all these new technologies will require a lot of training and support as each new technology appears, with each update and change. The need for AI training and tech support will be with us for a while because we won’t ever know it all due to the exponential pace of change.
Teaching will occur in and out of the classroom and in different environments. It may be that it will be possible to cater to unique circumstances and individuals more readily. Students will be able to work at their own pace and touch base with educators as they require. It may be that students “hologram” into virtual classrooms. Of course, as we observed during the recent pandemic, recalcitrant primary and high school students won’t be easy to manage out of classroom situations.
Higher education also has become increasingly remote and an out of campus experience, with online learning becoming more prevalent. Who knows what’s next. The internet has enabled easier access to information and further disruptions to how tertiary education is conducted will occur due to AI.
Compliance is an issue across all of Education due to the potential for plagiarism in generative AI, so the need for regulation and protocols.
Next time we will review other industries undergoing change in the advent of AI, look out for Part 3.
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